5 Minutes With Anna Hulm

| August 19, 2014
QT Fashion Week

Source: Facebook

Words by Aiho Tan

SOPHISTICATED silk attire is the signature look for designer Anna Hulm, who is set to showcase her designs on the runway at Mercedes Benz Fashion Festival Brisbane in less than two weeks. Hulm holds a strong belief that fashion can inspire, liberate and empower women.

MM: What does fashion mean to you?

A way to show your personality on the outside.

Who/what has inspired your love for fashion?

There wasn’t anyone in particular. Love for fashion in me grew out of love for crafts like embroidery, knitting and sewing, which I was taught by my Mum from a very young age.

Describe your label in three words

Art meets Fashion

Who is your style icon?

Chanel. My style is very different, but I love how driven she was.

Where do you get your inspiration?

In Art. Not just painting, but dance and music too.

Why Silk?

It’s perfect for our climate. And the prints on it shimmer like on no other material. I use rather thick silk, so it can be washed in a washing machine.

QT Fashion Week and Awards 2014

Source: Facebook

What made you decide to move to Brisbane?

Weather. We lived in London before here and simply wanted to run away from the gloominess of it’s sky. Here we feel much happier and this is a perfect place for a family.

What advice would you give to anyone looking to start up his or her own label?

Learn to sew and don’t give in to the temptation of doing the same thing that as everyone else. Don’t do it for fame or money, do it for your customers.

Favourite quote
“Never-ever-ever give up”

Thank you so much for your time Anna!


Don’t miss out! Secure your tickets to view her Spring Summer collection at the Emerging Designer Group Show on Tuesday 26 August at 8:30pm. Tickets are still available for purchase from here. Make sure you check out her beautiful garments online.

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Category: FASHION, FEATURED, Uncategorized

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